Calculate whether cold email could be a profitable channel for your business.
This is the total number of new people you'll contact each month. At a minimum, you'll contact 4,000 new people every month.
The percentage of prospects who reply showing interest in your offer. Across 1,000s of campaigns, I've seen an average of 0.76%.
The percentage of leads who schedule a meeting with you. The average I see across all campaigns is 25% of leads.
Anything between 15-30% is a solid close rate from cold leads.
Average total revenue per client over their lifetime with your business.
Average weeks from first contact to closed deal.
For a Foundational Cold Outreach campaign, your software costs will be around $500/mo. For Advanced Outbound, you're looking at $900/mo.
consistent clients is a 13-week program with two options: (1) The Map is $175/week and (2) The Guide is $300/week. Check out more information here